Positioning
We find what you should be known for and who needs to hear it.
FOR FOUNDERS AND CEOS RUNNING $1M+ BUSINESSES
We run your personal brand on X for you.
You do two working sessions a month. We build a voice persona on you, and our team writes and posts everything in your voice, every day. Five posts a day plus strategic replies, where your buyers already are.
Over $130 million generated traceable to XOver 10 billion impressions of data
Trusted by teams at
A real person reads every application within one business day, and we turn down applications that aren’t a fit.
WHAT WE DO
Content
Our writers turn your working sessions into daily posts in your voice.
Distribution
We post five times a day and reply strategically every day: five replies on Authority, eight on Executive.
Optimization
We review what lands monthly and sharpen what’s next.
WHAT YOU DO
- Two 30-minute working sessions a month.
- Final approval on your voice.
That’s it. We handle everything else.
WHO THIS IS (AND ISN’T) FOR
This is for you if:
You run a business doing over $1M a year. Your buyers are on X. You can give us sixty minutes a month. It doesn’t matter what you run: doctors, lawyers, agency owners, coaches, consultants, SaaS founders, home-service operators, healthcare founders, CEOs.
This is not for you if:
You want leads this month (this compounds over months, not days).
You want us to invent opinions you don’t hold.
You can’t do two working sessions a month.
PROOF
Our team’s prior experience involves brands like Red Bull, FC Barcelona, Amazon Music, and Polymarket. Prior experience, not clients.
REPORTED OUTCOMES
Reported outcomes from the team’s work across industries:
A SaaS founder
From 200 to 20,000 followers in one year, with an additional $150K/month in revenue reported.
A home-service operator
$250K in new maintenance contracts reported.
A private chef
Three clients at $10K/month each.
A legal services firm
Ten new law clients.
Past work never guarantees your numbers. But it tells you the people running your account have done this before, at the level you operate at.
SELECTED EXPERIENCE
Work behind names you know.
Our team’s prior account-management experience includes work involving the brands below.
Shown as prior account-management experience; these brands are not presented as First Mention clients or endorsements.
PRICING
Two ways to put a team behind your name.
AUTHORITY
$5,000/month
or $12,000 upfront for three months
Five posts a day and five strategic replies a day in your voice.
- Founder voice capture
- Profile positioning
- A 90-day strategy
- A direct relationship with your strategist
- Concierge access for updates anytime
- Monthly performance review
EXECUTIVE
$10,000/month
or $24,000 upfront for three months
Everything in Authority, plus:
- Eight strategic replies a day
- A Dedicated Content Partner exclusively on your account
- Inbox and community management
- Inbound Opportunity Desk: we qualify prospects and book suitable ones onto calls with you
- Prospect Intelligence Briefs before every meeting
- A custom lead magnet with a delivery plan
- Opportunity Radar: partnership, podcast, and media opportunity identification
Which tier fits depends on your situation. That’s what the strategy call is for.
A real person reads every application within one business day, and we turn down applications that aren’t a fit.
Every quarter you stay invisible, the deals go to whoever shows up.
YOUR QUESTIONS, ANSWERED
How we take X off your plate
Strategy, ideas, writing, posting, replies, engagement, analytics: our team runs all ten daily tasks. You do the one thing that matters, the thinking, in two working sessions a month.
Who’s actually writing your posts?
Our writers, trained on your Founder Voiceprint: how you think, your opinions, your vocabulary, the phrases you’d never use. Every post is checked against your facts before it goes live. If it doesn’t sound like you, it doesn’t get posted.
What do you get for your money?
Two tiers: Authority at $5,000/month and Executive at $10,000/month, with upfront three-month options. See the full breakdown in the pricing section above.
Who gets the final say?
You do. Final approval on your voice and your strategy is yours. We recommend, you decide.
INSIDE FIRST MENTION
Get to know the team behind your X.
APPLICATION
Apply to Work With Us
Over $130 million generated traceable to XOver 10 billion impressions of data
Shown as prior account-management experience; these brands are not presented as First Mention clients or endorsements.
After the application, choose a time for your strategy call.
After you apply, an executive from our team will be calling you shortly to confirm your strategy call. That’s not a salesperson — that’s the person who runs this.